When you make something, when you improve something, when you deliver something, when you add some service or product to the lives of strangers and make them happier or healthier or safer or better and when you do it all crisply and efficiently, smartly – the way everything should be done but seldom is, you are participating more fully in the whole vast human drama. More than simply alive, you are helping others to live more fully and if that’s business then alright – call me a businessman.
-Phil Knight
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