5 Quotes by Jennifer Aaker

Shared truths create the foundation for humor. So instead of asking yourself what is funny, start by asking what is true. We’ll find humor from there.

In the wise words of the Dalai Lama, “Laughter is good for thinking because when people laugh, it is easier for them to admit new ideas to their minds.

Fear is the greatest killer of creativity,” Asai explained, “and humor is the most effective tool I’ve found for insulating cultures from fear.

My job as a leader isn’t to prevent mistakes from happening; my job as a leader is to correct them as quickly as possible when they do happen. However, if nobody feels comfortable bringing me the bad news – it’s going to take me a lot longer to correct those mistakes.

Ultimately, a culture of levity creates a safe place for employees. When you feel safe and feel like you’re being led through levity versus fear, you’re much more apt to take chances. You’re more likely to try things without worrying about being ridiculed, or ostracized. You’re more willing to innovate – to push new ideas and to push against old ideas.