10 Quotes by John Gifford

Senior retail management is increasingly hard to find right now, ... A lot of the top executives have been around for a long time and they're still working on the premise that sales are driven by value for price and assortment.

If we push this over the side (of the ledge) there's a good chance we could miss these little artifacts.

While that's still true, price objective has moved down to fourth or fifth for buyers. Now the appeal is for presentation, excitement, a differentiated product, something that is unique and entertaining.

The way it works out is that the minimum fee will be $100 for the permit and $100 per hour for the visits, and there is always a minimum of two visits.

North Port has an extra unique area here.

Normally you don't find 9,500 year-old wooden artifacts.

The most important shipwrecks in the Florida Keys National Marine Sanctuary, I would say probably 95 percent of them, have already been destroyed by treasure hunters over the last 30 or 40 years.

It looks exactly like an underwater bombing range. There are craters anywhere from 20 feet to 40 feet in diameter and 5 to 15 feet deep.

It looks exactly like an underwater bombing range, ... There are craters anywhere from 20 feet to 40 feet in diameter and 5 to 15 feet deep.