91 Quotes by Jonah Lehrer

We see them most when we are o nnthe outside looking in

Every creative story is different. And every creative story is the same. There was nothing. Now there is something. It's almost like magic.

Money chases good ideas

And so we keep on thinking, because the next thought might be the answer.

The only way to maximize group creativity—to make the whole more than the sum of its parts—is to encourage a candid discussion of mistakes. In part, this is because the acceptance of error reduces cost. When you believe your flaws will be quickly corrected by the group, you're less worried about perfecting your contribution, which leads to a more candid conversation. We can only get it right when we talk about what we got wrong.

Knowledge can be a subtle curse. When we learn about the world, we also learn all the reasons why the world cannot be changed. We get used to our failures and imperfections. We become numb to the possibilities of something new

You break out of the box by stepping into shackles.From Imagine: How Creativity Works pg 23 (hardcover)

Just because an idea is true doesn't mean it can be proved. And just because an idea can be proved doesn't mean it's true.

The great ages did not perhaps produce much more talent than ours,' [T.S.] Eliot wrote. 'But less talent was wasted.