5 Quotes by Jonah Sachs

Your brand is a story unfolding across all customer touch points.

Good marketers see consumers as complete human beings with all the dimensions real people have.

The stories that spread today empower us and give us belief in our own heroic potential.

People who emphasize extrinsic values show higher levels of prejudice, less concern for human rights, lower levels of behavior to protect the environment, and higher rates of depression.

We live in a world that has lost its connection to its traditional myths, and we are now trying to find new ones – we’re people, and that’s what people without myths do. These myths will shape our future, how we live, what we do, and what we buy. They will touch all of us. But not all of us get to write them. Those who do have tremendous power.