41 Quotes by Josh Steimle

I didn't write just one book, I wrote twenty books with the same title and published the last one.

Before you try to create a viral book, create a viral idea.

If you want to be a great writer, be a great editor.

Simple and consistent beats fancy and nonexistent.

Content is two things, message and channel. It's what you say, and how you deliver it.

The CMO should not and cannot rely on empathy alone to guide them, rather than market research. Likewise, no amount of market research can entirely replace empathy for the customer.

When it comes to content marketing, everything is content. Content can be the words you write, the picture you paint, the business you build, or the life you live.

Too many of us try to appeal to many audiences, rather than our ideal audience. If you're going to dream, dream big. Ask yourself who your ideal audience would be without consideration for all the reasons it won't work. Once you've truly figured out your ideal audience, it often turns out it's not as hard to target them as you thought.

Your ideal audience will be like you, need what you have, have the money to pay for it, and it will energize you to work with them.