36 Quotes by Ken Cassar

What's really interesting is that most online retailers have forward integration, whereas this seems like a backwards integration play. Barnes & Noble already has a direct relationship with the customer and now they're trying to get further into the supply chain,

We're seeing an improvement in relevancy and a dramatic improvement in the amount of content online.

There are two types of online searchers that type a Web site's URL into a search engine rather than into the browser's address bar. Those inexperienced enough not to appreciate the difference between the two, and those that are so experienced they have become habituated to using the search engine as their portal to the Internet.

My guess is that Amazon has seen the writing on the wall, ... They think they'll get slammed next week when they release their quarterly report and they're trying to cut their losses by telling the Street they're taking measures to control costs.

I wouldn't say this will ruin things for 800.com, but it could have a very serious effect on customer acquisition,

We've found time and time again that sales taxes did not have a significant impact (on online sales decisions), ... Sales tax is a smaller issue for consumers.

Hockey could be a fairly solid niche market. In many parts of the country, the selection of products is fairly scarce.

Last year, nearly everyone was surprised at how much demand there was. This year, people realize how much demand and potential there is. We won't see as many people caught off guard.

Whether it's out of laziness or ignorance, consumers' starting point is very much search.