4 Quotes by Kristina Halvorson

Quality, relevant content can't be spotted by an algorithm. You can't subscribe to it. You need people - actual human beings - to create or curate it.

High-quality web content that's useful, usable, and enjoyable is one of the greatest competitive advantages you can create for yourself online.

In my experience, the content strategist is a rare breed who's often willing and able to embrace whatever role is necessary to deliver on the promise of useful, useable content.

The role of the CMS is not simply to shuffle and store packets of information. Its primary role is to help your content strategy succeed