43 Quotes by Neal Pilson

Women typically control the remote in prime time. Maybe men determine what is watched on a Sunday afternoon, but women generally pick what is viewed at night. 'American Idol' might be able to beat the Olympics for a night or two, but for the full run of the Olympics that (the popularity with women viewers) is what gives you the quality of the audience, and the value to the advertisers.

There are more channels, more networks and frankly, the most important thing, NBC is in a different position with respect to competition. They don't have the top shows on television. They have to program against the top shows. The fact that 'American Idol' beats NBC isn't that surprising.

NBC's ratings are so much better than what they were getting with their primetime, so it's a net benefit to them. I think they will hit their ad guarantees.

NBC's ratings are so much better than what they were getting with their prime time, so it's a net benefit to them. I think they will hit their ad guarantees.

I don't think it's a question of coverage -- it's a question of the change in the television landscape.

He was the most talked about television personality of all time. Whether you loved him or hated him, people wanted to hear what he had to say.

Golf ratings are up with or without Tiger. Nobody's going to argue the point that he impacts ratings. At the same time, golf is a highly profitable, highly successful sport. This isn't a doomsday scenario for golf.

I would suggest that the Nancy Kerrigan story was viewed for what it was - it was a criminal act to one of the future, anticipated stars of the Games. She then stages a comeback. And both of them make the Olympic team? I mean, we got a 48 rating for the short program and a 44 rating for the long program. That was a much more negative story than Miller.

I think the game in some ways sums up the American experience. I think a lot of people see their daily lives and the history of the country in the NFL because the game is also linked to the personality and the attitude of the country. There's a high degree of teamwork, an emphasis on toughness.