68 Quotes by Peter Guber

Most young people haven't used their storytelling skills since they were 8 or 9 or 10 and wanted to persuade Mom and Dad to take them to the ball game.

My mom used to tell me stories at night, read books to me - and I read 'em over and over and over again. And you know what I learned from that? I went back and looked at everything - Why do I like reading the same stories over and over and over again? What, was I some kind of nincompoop? No - the narrative gave me connection with my mom.

Miss the audience's heart as a filmmaker, and the only wallet that gets hit will be your own. That's because the heart is always the first target in story telling.

There are no rules, but you break them at your peril.

Beside every great success are the seeds of enormous failure. In every failure, there's the opportunity seeds of great success. They're not miles apart. So if they're that close together, and if you're really working, you're always gonna have that likelihood that something's not going to work.

Being true to yourself involves showing and sharing emotion. The spirit that motivates most great storytellers is ‘I want you to feel what I feel,’ and the effective narrative is designed to make this happen. That’s how the information is bound to the experience and rendered unforgettable.

Truth is a point of view, but authenticity can’t be faked.

Nothing replaces being in the same room, face-to-face, breathing the same air and reading and feeling each other’s micro-expressions.

With a purposeful story, you can change a “wanna be” to a “gonna be” to a “be”.