3 Quotes by Richard Larsen

Pepsi signed on with this shifting world view to drink and eat foods that are better for you, and their execution across the board has been flawless. They see a market that's growing and they go after it before anybody else.

Pepsi has this incredible knack for being in the right markets at the right time with the right products that people want.

People call and ask me where we're going to fish. I don't know what to tell them. I've been fishing 50 years and never seen anything like this.