7 Quotes by Sabrina Simmons

  • Author Sabrina Simmons
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    Positive customer response to holiday product assortments across all brands helped drive momentum in the month and enabled us to clear merchandise at better markdown margins.

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  • Author Sabrina Simmons
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    January was a clearance month. While customers responded to our brands' efforts to clear holiday merchandise, our merchandise margins were significantly below last year.

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  • Author Sabrina Simmons
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    We began October with continued traffic challenges. However, traffic improved at the end of the month, likely due to favorable weather trends and the delivery of our holiday merchandise.

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  • Author Sabrina Simmons
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    While our merchandise margins were slightly lower than last year, our markdown margins were significantly better.

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  • Author Sabrina Simmons
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    In February, traffic worsened versus fourth quarter trends, which caused lower unit sales velocity. This led to significantly lower merchandise margins. Looking ahead, we are focused on driving traffic with improved product and new marketing campaigns that begin this week.

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