17 Quotes by Shari Brill

Women watch more television than men in general, ... So it kind of makes sense to come up with programming that attracts the viewers most likely to be watching.

Moderate successes are good, because if they do better than the shows they replaced, it's still a success for the networks.

I think this is too new and too recent in people's memories for it to become a day that turns into that and not a day of reflection. Linking his memory to a sale would seem really ... opportunistic.

I think 'Desperate Housewives' whetted the appetite for 'Sex and the City' refugees.

Whenever a network lacks confidence in a show's performance, they sweep it under the rug during sweeps.

The sci-fi, supernatural genre has a more selective appeal,

I've always gotten a kick out that show.

Strategy shifts have to begin night by night, show by show. I don't think you can transform yourself in a season.

American Idol is just bigger than it's ever been. And if you look at their (recent) performance week to week, Fox is way ahead of ABC.