463 Quotes by Walter Isaacson
- Author Walter Isaacson
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The journey is the reward
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- Author Walter Isaacson
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I'll just walk into Steve's office, pull down my pants and urinate on his desk. What could he say to that. It's guaranteed to work.
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It was important to avoid attachment to material objects. Our consumer desires are unhealthy.
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Pretend to be completely in control and people will assume that you are.
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I want it to be as beautiful as possible, even if it's inside the box. A great carpenter isn't going to use lousy wood for the back of a cabinet, even though nobody's going to see it.
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We made the iPod for ourselves, and when you're doing something for yourself, or your best friend or family, you're not going to cheese out. If you don't love something, you're not going to go the extra mile, work the extra weekend, challenge the status quo as much.
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In all of his products, technology would be married to great design, elegance, human touches and even romance.
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As Osborne famously declared, "Adequacy is sufficient. All else is superfluous." Jobs found that approach to be morally appalling, and he spent days making fun of Osborne. "This guy just doesn't get it," Jobs repeatedly railed as he wandered the Apple corridors. "He's not making art, he's making shit.
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When Einstein was stymied while working out General Relativity, he would pull out his violin and play Mozart until he could reconnect to what he called the harmony of the spheres.
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