Entrepreneurs are those who transform society through the power of their ideas.

Great entrepreneurs are those who carefully tally the risk and rewards before deciding on a course of action. This is what made them great in the first place.

When marketing or selling a product, you are "Yoda" and your customer is "Anakin Skywalker". You aid them in their adventures through your product so they can attain victory.

Strategy requires you to answer three questions: Where you are now, where do you want to go, and how you are going to go there.

Strategy requires you to answer three questions: Where you are now, where do you want to go, and how you are going to get there.