22 Quotes by Steve Woodruff about sales
- Author Steve Woodruff
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You don't fly to another country and expect the residents to speak your language. You have to communicate with speech they understand. Winning business involves speaking human, not spewing jargon.
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- Author Steve Woodruff
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Clarity is an act of courage to say "yes" to the best business - and therefore to decisively say "no" to work that isn't a good fit.
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- Author Steve Woodruff
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To win, you have to be clear about your superpower, and you make that differentiation clear to your customers. Otherwise, you remain part of the noise.
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- Author Steve Woodruff
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You need to have a differentiating message. If you are new, different, and proposing to solve a real pain or fulfill a cherished hope, you have a chance to be heard.
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