1,265 Quotes About Advertising

Boxes and rectangles on the side or top of a website simply do not deliver against brand advertising goals. Like it or not, boxes and rectangles have for the most part become the province of direct response advertising, or brand advertising that pays, on average, as if it's driven by direct response metrics.

It would be another way for Google to sell targeted advertising and burnish its brand. And it's very much in the tradition of Google's brand promise - great stuff free.

With each passing decade, history becomes less real for us, less immediate and essential to our way of life, and so, like 'green' nature, more of a commodity or an advertising gimmick.

The advertising model is extremely simple and very attractive: you simply put your 30-second commercial in front of the video.

Television networks continue to publish research that traditional TV advertising is potent as ever, but national advertisers aren't buying it and are seeking alternatives to enhance their budgets and move them beyond the customary 30-second spot.

There's a huge market for ad-supported streaming video, and it's growing rapidly. The more video there is, the more people try it out and the more advertising money gets made.

These portals were the main source of the people that signed up to these sites. That was where most of the advertising came from. So with the majority of them shut down, it will be much more difficult for anyone to set up and market one of these sites.

The job cuts and nameplate changes will help keep prices down, ... The job cuts will trim costs and changing Marshall Field's to the Macy's nameplate also should save in advertising and in negotiating with vendors.

There is no such thing as a permanent advertising success.