86 Quotes About Consultant

You reflect yourself in your creations, and they reflect themselves in their consumption and self-expression. The combination leaves both sides fulfilled. In a world where human creativity is the last remaining sustainable, competitive advantage and the principle driver of value creation, your most potent weapon is you.

The greatest challenge individuals and organizations will face when attempting to manifest their creative potential is not a lack of talent or resources—it’s a lack of understanding.

Manifesting your creativity via sharable forms such as products, services, or entertainment—that produces your advantage.

The meaning behind your passion, whether it be for hospitality, law, or hot sauce, now translates into value. In the Age of Ideas this is what the market demands, and you have the power to give it to them by unlocking your unique creative potential.

Your creative potential is fully unleashed when you manifest the highest and purest form of your purpose, what you stand for, what you believe in, what you’re best at.

The value of creativity is the difference between the branded price and the commodity price of a product, service, idea, or person.

Let’s discuss our Swoosh-less Nike sneaker for a moment. My guess is that if you removed the branding from a pair of Nike Dunk sneakers, they would be worth no more than twenty-five percent of their retail price. That means that at least seventy-five percent of the value of a Nike sneaker is tied up in the emotional elements you can’t see or touch, the intangibles. But just because you can’t see them or touch them doesn’t mean they aren’t real.

Think of the challenges in your business like driving down a road with a deep ditch running parallel. You can seek advice on how to avoid the ditch or you can seek advice on how to get out of the ditch

Marketers need to build digital relationships and reputation before closing a sale.