Even the strongest toward emotion, lust, is unlikely to make you run, whereas fear can do so in an instant. The toward emotions are more subtle, more easily displaced, and harder to build on, than the away emotions. This also explains why upward spirals, where positive emotions beget more positive emotions, are less common than downward spirals, where negative emotions beget more negative emotions. Human beings walk toward, but run away.
-David Rock
Select a background
More quotes by David Rock
Popular Authors
A curated listing of popular authors.