7 Quotes by Peter F Porcelli Jr

Putting makeup on the face of your listing—before the big date—will increase its value in the eyes of buyers.

Don't ride the real estate roller coaster. Daily prospecting mitigates the ups and downs and loopty-loops of commission-based work.

The market is like Goldilocks. It decides if your price is too hot, too cold, or just right.

Provoking a price reduction sucks butt, so get it right this time. You don't wanna pucker-up for a second round with the same seller.

Agency is full of challenging conversations. If you are uncomfortable with discussing your fee with clients, then you're probably not the right person to be representing them.

Attending classes and reading books are like watching football on television. While each will acquaint you with the game, an armchair quarterback remains unskilled at actual sport. To become skilled at real estate sales, you must actively engage in its activities. To hasten success, practice what this book preaches; doing so will yield more touchdowns than bloody noses.

When a house is personalized, buyers feel like they're intruding into another's den. Instead, mimic a model home. Pictures of the wedding, fridge magnets from the Jamaican honeymoon, and the thousand frames of Junior's grin gotta go.