3 Quotes by Susan Rothman

Building our women's line was a challenge. We had to convince licensees and retail partners this was a valid business. But now it's growing exponentially. I see heads with pink hats all over the stands at football games.

I think this was an underserved fan base. Women were content for a number of years wearing men's looks, unisex looks. But now they want to have something that is better fitting and looks better on them.

Women have always been watching football. They see it as a time with family and friends.