1,265 Quotes About Advertising

It is no mystery that friction during the booking journey is one of the biggest problems in our Industry, and (probably) only Google can solve it

With a comprehensive overview of the properties, advanced filters, rates, availability and both aggregated and native reviews, photos (and a worldwide coverage), why should a user exit the Google SERP and go on an OTA or (God forbid!) a brand.com?

The recent complete hotel SERP redesign marked another milestone in Google's travel domination plan: The new design goal is to keep users as much as possible in the search engine, without the need to search info on OTAs or metasearch engines.

What could be the next steps for Amazon? Very likely, acquisitions. Expedia stock value dropped from over $150 to $110 in one year and, with 1:14 stock ratio (Amazon stock reached an astonishing $1,400), the acquisition would give Bezos the technology and know-how necessary to forcefully enter the travel landscape and compete with Google.

TripAdvisor may have found a new youth with the new feed-based design, but it is still worth half of what it used to be four years ago.

I have personally never bought this over-simplistic portrait of the industry, made of Rebel Alliance’s ewoks (small startups) fighting evil stormtroopers (established companies) with bare hands and rocks.

No, it's not advertising; it's mind control

… the Nazis, without admitting it, learned as much from American gangster organizations as their propaganda, admittedly, learned from American business publicity.

The best way to get an idea across to the public, however outlandish, is to have the courage to present it to them in the first place. It’s easy to get sidetracked by overthinking something or trying to second-guess the general populace because of doubts and fears. They will be the ultimate authority on what they like and don’t like in the end.