28 Quotes About Typography

Figures are the most shocking things in the world. The prettiest little squiggles of black looked at in the right light and yet consider the blow they can give you upon the heart.

Typography is the use of type to advocate, communicate, celebrate, edu- cate, elaborate, illuminate, and disseminate. Along the way, the words and pages become art.

Exposition is a mode of thought, a method of learning, and a means of expression. Almost all of the characteristics we associate with mature discourse were amplified by typography, which has the strongest possible bias toward exposition: a sophisticated ability to think conceptually, deductively and sequentially; a high valuation of reason and order; an abhorrence of contradiction; a large capacity for detachment and objectivity; and a tolerance for delayed response.

We may say then that the contribution of the telegraph to public discourse was to dignify irrelevance and amplify impotence. But this was not all: Telegraphy also made public discourse essentially incoherent. It brought into being a world of broken time and broken attention, to use Lewis Mumford's phrase. The principle strength of the telegraph was its capacity to move information, not collect it, explain it or analyze it. In this respect, telegraphy was the exact opposite of typography.

Every page should explode, either because of its staggering absurdity, the enthusiasm of its principles, or its typography.

When typography is on point, words become images.

Typography is the craft of endowing human language with a durable visual form.

Typography fostered the modern idea of individuality, but it destroyed the medieval sense of community and integration

IS GOD THE NEGATIVE SPACE IN THE UNIVERSE?THE DESIGN OF THE UNIVERSE USED A LOT OF NEGATIVE SPACE