This is all part of fashion. You'll see teams with cooler jerseys and more popular colors with higher sales.

How many football players have been on Sesame Street ? You want to be creative.

I never thought we were on the chopping block. What this amounted to was a commitment from Pete to Eric and Eric to Pete. They spoke quite a few times in the last month. They wanted to make sure they were on the same page. Hopefully, this is Pete's last stop.

In the six years I've been here, I've never seen one team dominate the sales landscape as the Steelers have at the moment.

I'm not sure if Denver played Cleveland in the finals, it would be the same phenomena as when they both came into the league.

They've left open the door for Marquand Manuel to return. They've been gracious.

The numbers are just staggering, considering the head start everyone else had.

It looks like they've become a little blase.

It's a remarkable story to come into the market and do what they have been able to do. Every category that they have gone into, they have been successful.

They're missing their chance to highlight their most popular players.