The best word shakers were the ones who understood the true power of words. They were the ones who could climb the highest.

We forget the nature of true power. The power within is abundance. The power without is greed.

True power and true politeness are above vanity.

The true power is in the imagination which dares to speculate upon that which is not yet. The imagination, backed by great expectations, can bring about almost any reality within the range of probabilities.

True power is given to the vulnerable.

True power and true happiness are when you use your success to make others around you feel even more significant.

True power is invisible and impeccable, like good taste. It is never clumsy or artless. Powerful people whisper, suggest, seduce, in order to coerce. They only use volume for effect. This is how you can tell a blowhard from a mogul. ... Most powerful people don't need to coerce; their mere presence is coercive.

The most influential person in the room isn't the one who is being a bully, talking loudly, and imposing him- or herself on others. Surrendered people understand that true power comes from being respectful and listening.

Words themselves are innocuous; it is the consensus that gives them true power.

Let's hope brands recognize that the true power of this technology is not its reach but its ability to communicate substance that adds meaning to our lives. Otherwise, brands will be investing in technology that consumers simply won't buy.