Bob Ulrich
Bob Ulrich: A Life Dedicated to Retail Innovation
Full Name and Common Aliases
Bob Ulrich was born Robert E. Ulrich on August 11, 1934. He is commonly known as Bob Ulrich.
Birth and Death Dates
August 11, 1934 - May 29, 2021
Nationality and Profession(s)
American, Retail Executive, Entrepreneur
As a visionary retail executive and entrepreneur, Bob Ulrich left an indelible mark on the retail industry. Throughout his illustrious career, he championed innovation, customer satisfaction, and community engagement.
Early Life and Background
Born in St. Paul, Minnesota, Bob Ulrich grew up with a strong work ethic and a passion for entrepreneurship. His father owned a small dry cleaning business, which instilled in him the importance of hard work and dedication. Ulrich's early life laid the foundation for his future success as a retail leader.
Major Accomplishments
Ulrich's professional journey began in 1959 when he joined Dayton Hudson Corporation (now Target Corporation). Over the next several decades, he held various leadership positions within the company, including CEO from 1983 to 1995. During his tenure, Ulrich drove significant growth and innovation, transforming Dayton Hudson into one of America's leading retailers.
Notable Works or Actions
One of Ulrich's most notable achievements was introducing the concept of "big-box" retailing with Target Corporation. He revolutionized the industry by creating a shopping experience that combined convenience, quality, and affordability. Under his leadership, Target became synonymous with innovative design, store layout, and customer-centric strategies.
Ulrich also played a pivotal role in promoting diversity and inclusion within the retail industry. His commitment to community engagement led to the development of several initiatives aimed at supporting local communities and fostering social responsibility.
Impact and Legacy
Bob Ulrich's impact on the retail landscape is immeasurable. He changed the face of retailing, not just through his business acumen but also by setting a new standard for corporate social responsibility. His innovative approach to merchandising, store design, and customer experience paved the way for future generations of retailers.
The legacy of Bob Ulrich extends beyond the retail industry. He inspired countless entrepreneurs and business leaders with his vision, passion, and commitment to excellence. As a role model, he demonstrated that success can be achieved through dedication, hard work, and a relentless pursuit of innovation.
Why They Are Widely Quoted or Remembered
Bob Ulrich is widely quoted for his insights on retailing, leadership, and community engagement. His quotes often emphasize the importance of innovation, customer satisfaction, and social responsibility. As one of the most influential figures in American retail history, he continues to be remembered as a pioneer who transformed the industry and inspired future generations.
Throughout this biography, it is clear that Bob Ulrich's impact on the retail industry and beyond will endure for years to come. His dedication to innovation, customer satisfaction, and community engagement has left an indelible mark on American retailing.
Quotes by Bob Ulrich

I ask you to enforce the law by seizing these illegal goods and arresting the offenders.

If the law is bad, then the city should have the guts to go ahead and change it instead of pretending it isn't there.

On balance, we are pleased with our third-quarter results, ... And we believe our strategies position us well to deliver reasonable growth in earnings per share in the fourth quarter.

Target's comparable store sales for the month of February were in line with our expectations.

This exceptional third-quarter momentum, combined with our outlook for more modest earnings growth in the fourth quarter, reinforces our confidence in our ability to deliver $1.50, or more, in diluted earnings per share in this year's second half,

Company same-store sales growth in the month of August was slightly above our planned range for the month.

Sales for the corporation continued to be somewhat below plan in March. In light of our actual sales performance in February and March, and our outlook for April, we are unlikely to fully achieve our profit plan in the first quarter.

Sales in August were essentially on plan at Target and the Department Stores, and below expectations at Mervyn's,

Sales in December were above plan at each of our divisions, ... We are pleased with our overall results for the holiday season.
