All the calls that we've been able to track have come only from New York state, Providence and Boston,

You can only laugh. I've heard desperate living is never pretty. Madison Avenue cares about two things: ratings and demos.

You can't satisfy everyone all the time. We tried. And we didn't satisfy everyone.

I don't recall anyone who has left the playing field to become an analyst who has made a better, faster transition.

I suggest every Nielsen set stay on all the way through the end of the  post-game or you might miss a very special moment,

I suggest every Nielsen set stay on all the way through the end of theÊ post-game or you might miss a very special moment,

If you have a 30-0 game in the third quarter and you flex off that game and go to a more competitive game, you get calls complaining from both sides, ... It goes with the territory.

the fans who have paid for the Sunday Ticket are really upset ... and so am I.

At this point, you root for volume. You start an LCS with a number in your head, and it's like playing blackjack. The big number is 21 (games).

It's not a case of who's in the booth increasing ratings, ... But unless you present your best face, you stand a chance of losing ratings. We feel it (the cost of a third member of the team) is a wash.